Content Creator & Social Media Executive

We are recruiting to fill the position below:

Job Title: Content Creator & Social Media Executive

Location: Ikeja, Lagos
Employment Type: Full-time

Job Summary

• You will be responsible for planning, filming, editing, and publishing engaging content across all Balloonnaires NG social media platforms.

Your goal is to:

• Drive customer inquiries and sales
• Increase brand awareness
• Showcase our products in creative and engaging ways
• Increase Facebook monetization revenue
• Grow our social media audience

Key Responsibilities
Content Creation:

• Capture behind-the-scenes production
• Create engaging Reels, TikTok videos, Facebook videos, and YouTube Shorts
• Create trending and storytelling content
• Film high-quality videos and photos daily
• Record bouquet making, gift packaging, balloon setups, cake preparation, customer reactions, deliveries, and events

Video Editing:

• Produce professional short-form videos optimized for social media
• Add captions, transitions, music, sound effects, and graphics
• Edit videos using CapCut, Adobe Premiere Pro or similar software

Social Media Management:
Manage and grow:

• Instagram
• TikTok
• YouTube Shorts
• Facebook

Responsibilities include:

• Daily posting
• Responding to comments and messages
• Content Planning
• Following trends and adapting content accordingly
• Community management
• Scheduling content
• Writing engaging captions
• Develop a monthly content calendar.

Generate creative ideas for:

• Product showcases
• Holiday promotions
• Customer testimonials
• Educational content
• Seasonal campaigns
• Viral trends
• Performance Tracking

Monitor:

• Reach
• Facebook monetization performance
• Branding
• Views
• Prepare weekly performance reports with recommendations.
• Ensure all content reflects our premium and luxury positioning.
• Engagement
• Maintain a consistent Balloonnaires NG brand identity across all platforms.
• Watch time
• Sales generated from content
• Followers

Requirements
Candidates should have:

• Strong smartphone videography skills
• Good organizational skills
• Creativity and attention to detail
• Ability to work independently
• Ability to identify trends quickly
• Ability to meet deadlines
• Excellent communication skills
• Knowledge of Facebook, Instagram, TikTok and YouTube algorithms
• Excellent video editing skills
• Experience creating engaging social media content

Preferred Skills
Experience using:

• Adobe Photoshop (optional)
• Adobe Premiere Pro (optional)
• Facebook Creator Studio
• ChatGPT
• Canva
• Google Drive
• CapCut Pro
• Meta Business Suite