Marketing Strategist (Agency Experience)

They are recruiting to fill the position below:

Job Title: Marketing Strategist (Agency Experience)

Location: Lagos (Hybrid)

About the Job

• We’re seeking a well-rounded Marketing Strategist to join our team, someone who has agency experience, and understands the full scope of ATL/BTL marketing, traditional and digital marketing, and is obsessed with automating, optimizing, and scaling for impact.

Key Responsibilities

• Set up campaign tracking, lead scoring, CRM workflows, and email marketing journeys
• Develop and execute cross-channel marketing strategies for clients across various industries
• Lead marketing automation strategy using tools like HubSpot, Mailchimp, Zapier, ActiveCampaign, etc.
• Support the development of pitches, proposals, and go-to-market plans for new clients.
• Stay up to date with industry trends, tools, and channel best practices
• Lead and support the Marketing Strategy & Implementation Team on various client projects.
• Collaborate with content, social media, and performance teams to ensure seamless campaign execution
• Audit client funnels and customer journeys and recommend automation-based improvements
• Analyze campaign performance and prepare data-driven reports with actionable insights

Requirements
What We’re Looking For:

• Comfortable working in a fast-paced, collaborative environment
• 3+ years of experience in marketing strategy, ideally within an agency or B2B environment
• Broad understanding of key marketing channels (email, SEO, paid ads, content, social, partnerships)
• Bonus: Experience setting up dashboards, data pipelines, or using tools like Google Analytics, Looker Studio, Notion, or Airtable
• Excellent communication and client-facing skills
• Strong knowledge of marketing automation tools, CRM systems, and integrations.
• Analytical mindset with a results-driven approach to decision-making

Perks & Benefits

• Young, ambitious team with a clear vision and growing portfolio
• Hybrid work model (minimum 3 days a week in office)
• Opportunity to grow into a senior strategic or client leadership role
• Competitive net salary: ?450,000/month
• Exposure to a wide variety of industries and marketing challenges
• Pension contribution.
• HMO: for staff and their immediate family (spouse and children)