Digital Marketing and Content Executive

Location: Shomolu, Lagos
Employment Type: Full-time
Work Mode: Onsite

About the Role

• We are looking for a results-driven and creative Digital Marketing & Content Executive to manage our online presence and drive business growth.
• This role combines content creation, social media management, and digital marketing execution, with a strong focus on lead generation and brand visibility.
• The ideal candidate is both creative and analytical — someone who can create engaging content while also understanding how to convert attention into actual business.

Key Responsibilities
Social Media & Content Management:

• Develop engaging posts, reels, and short-form videos aligned with current trends
• Write compelling captions and brand messaging
• Create and manage content across Instagram, Facebook, TikTok, and other relevant platforms
• Maintain consistent posting schedule and brand voice.

Digital Marketing & Growth:

• Assist with running and optimizing paid ads (Instagram/Facebook/Google – if applicable)
• Monitor trends and suggest growth strategies to increase visibility and engagement
• Support execution of digital marketing campaigns to drive leads and sales
• Identify and follow up on inbound leads generated through online platforms.

SEO & Online Visibility:

• Support blog/content initiatives where necessary.
• Conduct keyword research and implement content strategies to improve visibility
• Optimize website and content for search engines (SEO)

Analytics & Reporting:

• Provide weekly reports and insights
• Track performance metrics (engagement, reach, leads, conversions)
• Recommend improvements based on data.

Requirements

• 2–4 years experience in digital marketing, social media management, or related role
• Familiarity with tools like Canva, CapCut, Meta Business Suite, etc.
• Strong content creation skills (graphics, video, captions)
• Strong communication and storytelling skills
• Interested candidates should possess a Bachelor`s Degree
• Results-driven mindset.
• Knowledge of SEO and digital marketing principles
• Ability to think creatively and execute independently