Brand & Creative Content Strategist

We are recruiting to fill the position below:

Job Title: Brand & Creative Content Strategist

Location: Okota-Isolo, Lagos
Employment Type: Full-time

Role Overview

• We seek a Brand & Creative Content strategist to join our team onsite and drive our digital presence with engaging, creative and eye-catching authentic content.
• You’ll be one of the creative faces of the brand online, so it's a MUST to have Excellent communication skills.
• The ideal candidate is a highly creative individual who thinks strategically, writes persuasively aand executes relentlessly.

Duties & Responsibilities

• Manage and strengthen the brand’s online presence across digital and social media platforms
• Collaborate with marketing, sales, product, and creative teams to achieve business objectives
• Provide creative direction to designers, photographers, videographers, and content creators
• Maintain consistent brand identity, voice, tone, and messaging across all platforms
• Optimize campaigns and content strategies using analytics and performance insights
• Plan, coordinate, execute, and monitor digital marketing campaigns, product launches, promotions, and online marketing initiatives
• Oversee the creation of social media content, marketing campaigns, promotional materials, website content, email marketing content, digital advertisements, and video/visual content
• Generate creative marketing concepts, campaign ideas, and audience engagement initiatives
• Track, analyze, and report campaign performance metrics including reach, engagement, website traffic, conversion rates, and ROI
• Develop content and marketing strategies aligned with company goals, brand awareness, customer engagement, and revenue growth
• Develop strategies to increase online visibility, audience engagement, lead generation, customer acquisition, customer retention, and revenue growth
• Monitor market trends, audience behavior, competitor activities, and emerging digital opportunities
• Ensure all creative and marketing activities align with organizational goals and brand standards
• Write and supervise marketing copy, captions, and brand messaging
• Ensure timely implementation and consistency of marketing materials across digital platforms

Qualifications

• Strong Research, Analytical, and Content Performance Optimization skills
• Experience in Social Media Strategy, Campaign Planning & management and Digital Marketing
• Attention to detail with Editing and Proofreading capabilities
• Expertise in Lead Generation and conversion optimization techniques
• Must have at least 3years of growth marketing experience.
• Proficiency in Growth Marketing and Growth Hacking strategies
• Must have 2-3 years history of growing social media pages aggressively
• Proven expertise in Content Creation, Copywriting and Visual Storytelling
• Strong problem-solving and innovative thinking skills
• Bachelor’s degree in Marketing, Media, Communications or a related field preferred
• Ability to interpret data to develop actionable insights and strategies
• Comfortable with video creation and being on camera

Bonus Points If You:

• Have experience growing a brand’s online presence.
• Can spot content gaps and fix them
• Experience in B2B marketing is an advantage

How to Apply
Interested and qualified candidates should send their portfolio and social media handles to: [email protected] using the job title as the subject of the email.

Note

• If you’re ready to create content that doesn’t just look good but actually drives results, we’d love to have you on the team.
• Do not apply if you don't reside close to Okota-Isolo, Lagos State.