Head of Sales (Luxury Retail Industry

Location: Victoria Island, Lagos
Employment Type: Full-time

Description

• We are seeking a highly experienced, commercially driven, and strategic Head of Sales to lead the company's sales function and drive sustainable business growth.
• The successful candidate will be responsible for developing and executing sales strategies, leading high-performing sales teams, expanding the customer base, strengthening relationships with corporate and high-net-worth clients, and achieving ambitious revenue and profitability targets.
• The Head of Sales will oversee all sales operations, identify new business opportunities, develop key accounts, monitor market trends, and ensure exceptional customer experience across all sales channels. This role requires an inspiring leader with strong commercial acumen, excellent negotiation skills, and a proven ability to deliver consistent sales growth in a luxury retail or premium consumer goods environment.

Key Responsibilities

• Prepare accurate sales forecasts, budgets, and business performance reports for executive management.
• Identify and pursue new business opportunities, strategic partnerships, and market expansion initiatives.
• Lead, mentor, coach, and inspire the sales team to consistently achieve and exceed sales targets.
• Support the continuous learning and development of the sales team, including product knowledge and brand training.
• Drive sales across all product categories, including entry-level, mid-range, and high-end luxury watches.
• Represent the company at networking events, exhibitions, corporate meetings, and other business development engagements.
• Develop strategies to revive dormant accounts, reactivate corporate clients, and acquire new customers.
• Ensure compliance with company policies, operational procedures, and brand standards.
• Develop and implement the company's sales strategy to achieve revenue, profitability, and market share objectives.
• Analyze market trends, competitor activities, customer preferences, and emerging opportunities to inform sales strategies.
• Develop and execute key account management strategies to maximize customer lifetime value.
• Conduct regular performance reviews and implement development plans where necessary.
• Collaborate with Marketing, Operations, and other departments to support business growth initiatives.
• Ensure visual merchandising standards align with the company's luxury brand image.
• Ensure exceptional customer service standards and deliver a world-class luxury client experience.
• Build and maintain strong relationships with corporate clients, High-Net-Worth Individuals (HNIs), Ultra High-Net-Worth Individuals (Ultra HNIs), and other key stakeholders.
• Oversee pricing strategies, promotional activities, and sales campaigns to maximize profitability.
• Establish and monitor sales KPIs, ensuring accountability and high performance across the team.
• Monitor inventory trends and work closely with relevant teams to optimize product availability.

Qualifications & Experience

• Minimum of 15 years' progressive sales experience, with at least 7 years in a senior leadership or management role.
• Proven track record of closing high-value transactions and consistently exceeding sales targets.
• Experience managing corporate accounts and high-value client portfolios.
• Master's degree or MBA is an added advantage.
• Luxury Retail Industry / Experience
• Previous experience in luxury retail, investment banking, asset management, private banking, wealth management, or luxury real estate will be highly advantageous.
• Proven experience leading high-performing sales teams.
• Experience working with High-Net-Worth Individuals (HNIs) and Ultra High-Net-Worth Individuals (Ultra HNIs).
• Bachelor's Degree in Business Administration, Marketing, Sales, Management, or a related discipline. An international degree is an added advantage.
• Strong understanding of luxury retail, premium consumer goods, jewelry, or timepiece sales.
• Demonstrated success in developing and executing sales strategies that deliver measurable business growth.

Required Skills & Competencies:

• Excellent business development and relationship management skills.
• Customer-focused mindset with a passion for delivering exceptional service.
• Sales planning, forecasting, and performance analysis.
• Proficiency in Microsoft Office Suite and CRM systems.
• Emotional intelligence and strong interpersonal skills.
• Strong leadership and people management skills.
• Excellent communication and presentation skills.
• Ability to manage multiple priorities in a fast-paced environment.
• Strong analytical and problem-solving skills.
• Client relationship management and account management expertise.
• Outstanding negotiation, influencing, and closing abilities.
• Strategic thinking and commercial acumen.