Brand and Communication Executive Officer

Polymath Real Estate Limited is a reputable development company that is committed to making real estate transactions stress-free and straightforward. We distinguish ourselves as the brand that genuinely cares about our clients' satisfaction and their overall experience.

Our team of experts takes pride in their ability to solve real estate-related problems, such as getting good properties, having proper documentation and titles, and ensuring that properties can be passed on to future generations smoothly. Our clients' happiness and satisfaction have been our top priority for over a year, and we are always looking for ways to exceed their expectations.

We are recruiting to fill the position below:

Job Title: Brand and Communication Executive Officer

Location: Abijo GRA, Lagos
Employment Type: Full-time

Responsibilities
Brand Strategy & Management:

• Define brand guidelines, including tone of voice, visual identity, and messaging frameworks.
• Ensure brand consistency across all touchpoints, including digital, print, events, and internal communications.
• Develop and maintain the overall brand strategy in line with company vision, mission, and business goals.
• Conduct brand audits to evaluate current brand positioning, identify gaps, and recommend improvements.
• Collaborate with product, sales, and marketing teams to align brand strategy with product launches, campaigns, and promotions.

Marketing & Campaign Execution:

• Develop creative concepts for campaigns, advertisements, and promotional activities that resonate with target audiences.
• Plan, execute, and monitor marketing campaigns to promote the brand and support business objectives.
• Manage social media presence, including content creation, scheduling, and performance monitoring.
• Track campaign performance using metrics such as engagement, reach, leads generated, and ROI.
• Coordinate with design agencies, media partners, and vendors for campaign execution.

Corporate Communication & PR:

• Develop and implement internal and external communication strategies that enhance corporate reputation.
• Prepare press releases, newsletters, presentations, and other corporate communication materials.
• Handle crisis communication when necessary, ensuring messages align with company values and policies.
• Respond to media inquiries and coordinate public relations activities to maintain a positive company image.
• Build and maintain relationships with media outlets, industry influencers, and stakeholders.

Content Creation & Management:

• Oversee content strategy across all platforms, ensuring messaging is clear, consistent, and aligned with brand identity.
• Create or review content for websites, social media, blogs, newsletters, and marketing collateral.
• Collaborate with teams to develop compelling storytelling for campaigns, product launches, and corporate events.

Market Research & Analytics:

• Generate insights and recommendations to refine marketing, branding, and communication strategies.
• Monitor brand perception, social media sentiment, and market positioning.
• Conduct market research to understand customer behavior, competitor activities, and industry trends.
• Prepare regular reports for management on brand performance, campaign effectiveness, and ROI.

Events & Stakeholder Engagement:

• Coordinate internal events that promote company culture and employee engagement.
• Support stakeholder engagement initiatives, including client presentations, investor communications, and partner outreach.
• Plan and manage corporate events, trade shows, exhibitions, and sponsorship activities to enhance brand visibility.

Key Requirement Skills and Qualifications

• Proficiency in digital marketing tools, social media management, and content creation.
• Minimum 1year in branding, marketing, or corporate communication.
• Strong understanding of brand management, marketing principles, and communication strategies
• Creative, proactive, and detail-oriented with strong project management skills.
• Ability to work collaboratively in a fast-paced environment.
• Excellent written and verbal communication skills
• Degree or diploma in Marketing, Communication, Journalism, or a related field.