Design & Digital Marketer

Job Title: Design & Digital Marketer

Location: Surulere, Lagos

Job Summary

• The role is saddled with the responsibility of maintaining and increasing online presence and sales by working on various marketing campaigns, researching, and strategizing with other team members
• Our client is looking to hire a competent Digital Marketer who has a firm grasp of current marketing tools and strategies, and who is able to lead integrated digital marketing campaigns from concept to execution.

Responsibilities
Content Creation:

• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
• Designing, building, and maintaining social media presence.
• Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights.
• Brainstorm new and creative growth strategies.
• Identify trends and insights, and optimize spend and performance based on the insights.
• Planning and executing all digital marketing campaigns, including SEO/SEM, email marketing, and social media Marketing

Qualifications

• Proficiency in Graphic designs
• Excellent copywriting skills
• Hands-on experience in content management.
• Understanding of web publishing requirements.
• 2 - 5 years of experience in Digital Marketing
• Solid knowledge of SEO, keyword research, and Google Analytics.
• Excellent communication and writing skills in English.
• Proven work experience as a social media manager.