Digital Strategist Job

Ad-vise Digital Media is a result-driven digital advertising and marketing agency. Our skilled and experienced digital marketing professionals will provide you with innovative marketing solutions. We create strategic and personalized marketing techniques that suit our client's unique business needs. Our mission as a team is to provide robust digital marketing solutions backed with exceptional customer service. We strive to exceed our valuable client's expectations. We deliver marketing campaigns based on data-driven research and a thorough research on social media trends.

Job Location: Lekki Phase 1, Lagos
Employment Type: Full-time (Hybrid)

Job Summary

• The ideal candidate will be responsible for developing and implementing digital marketing strategies to achieve business goals.
• He/she will play a role in driving traffic, engagement, and conversions through various digital channels and initiatives.
• Digital strategists offer responsibilities that include developing strong lasting relationships with clients.

Roles and Responsibilities

• Proven experience in creative strategy development and content creation.
• Perform exhaustive research to gain in-depth knowledge of all customer personas.
• Monitor SEO / SEM, marketing, and sales performance metrics to forecast trends.
• Experience in managing large accounts and monitoring campaigns.
• Knowledge of Google ads, and programmatic advertising.
• Digital media planning / buying.
• Establish best practices in digital marketing
• Stay up to date with the latest technology and best practices
• Creating and monitoring digital campaigns.
• Developing creative ideas on how to engage an audience and meet clients’ business objectives.
• Develop writing style, tone, and voice for all content and ensure they are consistent across all delivery platforms.
• Generate weekly reports using analytics and graphics.

Requirements
Education & Requirements:

• BSc Degree in Marketing, Advertising, or a relevant field.
• At least 4 - 6 years of proven work experience as a core digital marketing strategist.
• Experience in an advertising agency will be an added advantage.
• Experience in B2B marketing is preferred.

Skills & Competence:

• Demonstrable experience with SEO/SEM
• Knowledge of Google ads, and programmatic advertising.
• Experience implementing and optimizing Google Ads campaigns.
• Solid knowledge of web analytics tools like Google Analytics.
• Hands-on experience with the creation of strategy and media buying.
• Excellent verbal and written communication skills.
• Strong analytical and project management skills.
• Experience in an advertising agency will be an added advantage.
• Experience in B2B marketing is preferred.

Salary
N450,000 - N500,000 (net) per month.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] usingthe Job Position as the subject of the mail.