We are a leading indigenous food manufacturing and packaging company focused on delivering healthy alternative food products across Nigeria. Our mission is to redefine traditional consumption by positioning our products as nutritious and superior alternatives. As we expand across key cities, we are seeking result-driven Territory Sales Developers to drive retail penetration and sales growth.
We are recruiting to fill the position below:
Job Title: Territory Sales Developer
Location: Abuja (FCT) / Lagos / Port Harcourt - Rivers State / other key cities
Job Summary
- The Territory Sales Developer (TSD) is responsible for driving sales volume, expanding retail coverage, and ensuring strong product visibility within assigned territories.
- The role focuses on modern trade, pharmacies, hotels, and retail outlets, ensuring our products become the preferred healthy alternative in the market.
Key Responsibilities
Retail Penetration & Expansion:
- Identify and onboard new retail outlets, supermarkets, pharmacies, hotels, and specialty stores.
- Drive increased product availability and market presence within the assigned territory.
Sales Performance & Target Achievement:
- Achieve daily, weekly, and monthly sales targets across all product SKUs.
- Drive both volume and value growth in assigned markets.
Customer Education & Brand Advocacy:
- Educate retailers and consumers on product benefits (e.g., weight management, diabetes-friendly, nutritional value).
- Promote brand adoption through effective communication.
Inventory & Stock Management:
- Monitor stock levels and ensure freshness using FEFO (First Expiry, First Out).
- Coordinate timely replenishment with internal teams.
Market Intelligence & Reporting:
- Provide insights on competitor activities, pricing, and consumer behavior.
- Submit regular reports on field activities and performance.
Route-to-Market Execution:
- Execute structured daily call plans to visit stores, take orders, and ensure product availability.
- Prevent stock-outs through proactive engagement and follow-ups.
Merchandising & Visibility:
- Ensure optimal product placement, visibility, and pricing at retail outlets.
- Deploy and maintain POS materials to enhance brand presence and communicate health benefits.
Relationship Management:
- Build and maintain strong relationships with store managers, procurement officers, and attendants.
- Secure preferred shelf space and consistent product stocking.
Key Performance Indicators (KPIs)
- Revenue: Sales volume and value achievement.
- Numeric Distribution: Number of new outlets carrying products.
- Weighted Distribution: Presence in high-volume outlets.
- Active Coverage: Number of stores placing orders within 30 days.
- Range Selling: Number of SKUs sold per outlet.
- Receivables Management: Timely collection and account management.
Success Factors for the Role
- Resilience & Persuasion: Ability to drive adoption of healthier product alternatives in a competitive market.
- Mobility & Efficiency: Ability to cover territory effectively and ensure timely product distribution.
- Data-Driven Approach: Ability to track performance and optimize field execution using digital tools.
Requirements
- Minimum of OND / HND / BSc in Marketing, Business Administration, or related field.
- 2-4 years of experience in FMCG field sales (modern trade experience is an advantage).
- Excellent communication, negotiation, and interpersonal skills.
- Ability to work independently and manage multiple outlets effectively.
- Proven ability to meet or exceed sales targets.
- Strong knowledge of assigned territory and retail landscape.
Salary
N200,000 - N350,000 monthly (Plus Performance Incentives).
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using "Candidate’s Name / Territory Sales Developer Application / Location" as the subject of the mail
Application Deadline 20th April, 2026.
